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Marketing ROI Calculator

Model monthly marketing spend, leads, close rate, and case value to estimate signed cases, revenue, and ROI for your law firm.

Your inputs

ROI range across scenarios

+108% to +1834%

Typical scenario: +793% · total monthly cost $5,000

Signed cases / mo

5.3

Gross revenue / mo

$44,625

Net after total cost

$39,625

ROI (Typical)

+793%

What this calculator does NOT model

  • Multi-touch attribution — every lead is credited 100% to the spend you entered.
  • Settlement timing — contingency cases collect 3–18 months after sign; this assumes same-month cash.
  • Practice-area variance — one case-value input across PI, family, criminal, etc.
  • Channel mix — organic, paid, social, GBP, and AI-citation referrals are treated identically.
  • Platform fees beyond ad spend (unless you entered one above).

LexGrow customers see all of this in the Composite ROAS dashboard after ~3 months of data, with 95% confidence intervals and per-channel breakdown.

Illustrative only — not financial or legal advice. Actual intake and case values vary by practice area and market.

See transparent LexGrow pricing
This calculator models marketing economics for planning only. It is not financial, tax, or legal advice.