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Built for law firms from solo to multi-location · No setup pressure · You own every page we create

Law Firm SEO & AI Visibility

Rank in Google search and get cited in ChatGPT, Perplexity, and Google AI. Built only for law firms — one platform for search, content cadence, and cross-channel visibility.

Integrates with the tools your firm already uses

  • Clio
  • Lawmatics
  • Filevine
  • MyCase

The challenge

The problem we solve

When someone needs a lawyer today, they don't open the Yellow Pages. They Google "family lawyer near me," they ask ChatGPT "how do I file for divorce in Florida," and they read reviews before they pick up the phone.

Most law firms are not showing up in those moments. Generic SEO agencies optimize keywords but miss AI citations, local map pack, and how your content cadence ties into paid and social. LexGrow connects search visibility to the rest of your growth stack.

LexGrow is the SEO and AI visibility platform built only for law firms. We rank you in Google, win the local map pack, get your firm cited by AI engines, and keep a competitive read on local firms — with editorial calendar and cross-channel planning in the same dashboard.

Google Search

"Family lawyer near me" and practice-area queries: where most intakes still start.

AI Answers

ChatGPT, Perplexity, and Google AI: the questions prospects ask before they call.

Reviews & Trust

Star ratings and reputation signals that decide who gets the consultation.

AI visibility

The KPI most agencies never show you

Track how often your firm appears in AI answers for the legal queries that drive consultations. Updated weekly so your team sees what is improving and what to prioritize next.

AI citation rate in your dashboard

  • Weekly prompts across ChatGPT, Perplexity, and Google AI Overviews
  • Practice-area + city query sets mapped to your target markets
  • Baseline, trendline, and month-over-month movement in plain language

Capabilities

What this includes

Search, local, AI visibility, and competitive intelligence in one platform, reviewed for your state bar before anything goes live.

Rank in Google search

  • Keyword research and tracking
  • On-page SEO (schema, internal linking, metadata)
  • Technical SEO audits (site speed, mobile, Core Web Vitals)
  • Blog content cadence aligned with your editorial calendar
  • Competitive benchmarking against other local firms in your market

Win the local map pack

  • GBP optimization
  • Citation building across legal directories
  • NAP auditing
  • Local landing pages and FAQs; multi-location firms get per-office strategy

Get cited by ChatGPT, Perplexity, and Google AI

  • AEO-aware content prompting
  • Citation tracking across AI engines
  • Source authority building (structured data, expert signals, trust markers)

Why LexGrow

LexGrow vs. your current SEO agency

CapabilityLexGrowYour current SEO agency
Built only for law firms
AI engine citation tracking
Transparent published pricing
You own every page permanently

Getting started

How it works

From a free baseline review to compounding visibility, with honest timelines at every step.

  1. 1

    Free visibility review baseline

    Start by seeing where you stand against your local competitors and across AI engines.

  2. 2

    Strategy call

    Scope your practice areas, jurisdictions, and growth goals into a SEO + AI visibility blueprint.

  3. 3

    Onboarding (~2 weeks)

    Technical SEO audit, GBP setup, citation cleanup, and editorial calendar wired to your firm voice.

  4. 4

    Compounding visibility (months 3–6)

    Local ranking 30–60 days, AI citation 60–90 days, organic traffic compounding from month 3.

FAQ

Frequently Asked Questions

Exclusive legal leads add-on

Open to exclusive lead flow? Layer LexPair on top of your platform plan for pre-screened, territory-protected leads matched to your practice area.

Explore LexPair

Platform

Explore other LexGrow solutions

Layer SEO, content, reputation, social, paid ads, or exclusive leads as your firm scales.

Ready to see if LexGrow is right for your firm's SEO?

Start with a free SEO, GEO & AEO visibility review. We'll show you where you stand before any commitment.